Project Title: Luxury Cosmetic New Product
Client: It Cosmetics
Role & Scope: Art Director – Packaging
Objective: Created packaging that would show its long-lasting hold and skin-friendly benefits. Keep the design consistent with the IT Cosmetics brand look while making it feel fresh and lightweight.
Solution: I designed a clean and easy-to-read layout that highlights key benefits at a glance. Used soft colors and simple typography to stay true to the brand while giving the product a natural, everyday feel.